Strategies for a Circular Economy – Online

Create business value through circularity

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Course Dates


5 September 2024

Course Duration


5 weeks
Online and Live Virtual

Course Fee


€1.990 and get €199 off with a referral

Course Fee

For Your Team

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Lead Circularity Strategies. Generate Business Value.

Incorporating circularity principles into sustainability strategies is essential for addressing sustainability issues. However, circularity is not just another Corporate Social Responsibility (CSR) initiative for achieving sustainability goals. In addition to conserving natural resources and lowering greenhouse gas emissions, it has the potential to extend the life cycle of products and materials, open up circular business opportunities, reduce costs and increase jobs.

The INSEAD Executive Education Strategies for a Circular Economy – Online will help you overcome roadblocks to circularity in your organisation and successfully adopt the right circular business model to drive economic benefits by helping you to identify current challenges that are preventing adoption of circularity at an organisational level, create a framework linking product or market characteristics to circular business model choices, experience the circular business model from design to strategy and create a roadmap to circularity for an organisation.


of global enterprises will drive profitable growth through circular supply chain practices by 2026.

From Confusion to Profits: Understanding the Circular Economy Growth Opportunity (


of supply chain leaders expect profits to increase between now and 2025 as a result of applying circular economy principles.

Gartner Survey

Who is this programme for?

  • Business leaders looking to integrate circularity principles and sustainable practices to achieve business goals
  • Mid-senior level sustainability professionals aiming to scale up their organisation’s sustainability portfolio and position circularity as a value driver for the business
  • Consultants wanting to stay relevant and provide innovative circular solutions for organisations.
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Programme benefits

  • Learn to implement circular business models that deliver value through structured, application-based curriculum based on INSEAD’s extensive working experience with manufacturers
  • Gain practical understanding of the circular economy model including its principles, benefits and challenges
  • Gather the latest insights into a rapidly evolving field with perspectives on emerging trends, best practices and case studies from around the world
  • Understand how to assimilate circularity principles with existing expertise like innovative thinking, systems thinking, design for sustainability and life cycle assessment
  • Gain confidence and vision to engage with your employer on contributing to a more sustainable future
  • Identify challenges organisations face in working to create a circular economy strategy that is economically viable through the value, access, process (VAP) framework using real life examples.

Programme modules

The Strategies for a Circular Economy – Online consists of five modules expertly designed to equip you to lead circularity initiatives and create actionable strategies for business impact. The modules are conveniently delivered online and incorporate real-world case studies.

5 weeks | Online and live virtual
    • Basic principles of circularity
    • Products as potential candidates for circularity
    • Challenges of implementing a circular economy
    • Opportunities for circularity in an organisation
    • Methods of designing for circularity
    • Steps to be taken to redesign a product for circularity 
    • Obstacles to redesigning a product for circularity
    • Exploration of INSEAD’s VAP framework
    • Challenges in creating an economically viable circular economy strategy 
    • Need for planning, testing and analysis in strategy execution
    • Development of a circular economy business case
    • Variables associated with circular economy initiatives
    • Creating organisational buy-in for a circularity project
    • Concept of circularity in business models
    • Value potential of circularity for organisations
    • Approaches to circularity that define circular business models 
    • Creating a roadmap to circularity
*Programme topics and themes are subject to change.

Programme experience

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Case Studies

Cases studies from across industries covering circularity success stories and failed initiatives

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Frameworks and Tools

Access to INSEAD’s VAP framework for navigating the transition from linear to circular business models

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One required assignment per module, with general feedback provided by the grading team

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Live Sessions

One live session with faculty and weekly office hours conducted by programme leaders

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Video Lectures

Video lectures explaining topics of interest such as circular economy, extended producer responsibility and environmental regulation

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Action Learning Plan

Learning plan activities in each module that enable participants to apply the curriculum directly to their organisation

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Optional activities and discussions throughout the modules to enhance your learning experience

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Peer Networking

Opportunity to network with industry leaders looking to leverage circular economy principles for business value

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Programme director

Profile image of Atalay Atasu, programme director for Strategies for a Circular Economy - Online

Atalay Atasu

Programme Director for the Strategies for a Circular Economy – Online; Professor of Technology and Operations Management; The Bianca and James Pitt Chair in Environmental Sustainability, INSEAD Sustainable Business Initiative

His research focus is on socially and environmentally responsible operations management. Topics of interest include the circular economy, extended producer responsibility and environmental regulation. More info



Upon completion of the programme, participants will be awarded a verified digital certificate by INSEAD Executive Education.

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  • After reviewing the information on the programme landing page, we recommend you submit the short form above to gain access to the programme brochure, which includes more in-depth information. If you still have questions about whether this programme is a good fit for you, please email and a dedicated programme advisor will follow up with you very shortly.

  • The Strategies for a Circular Economy – Online has been designed with your busy schedule in mind. You will be required to commit not more than three to five hours per week, enabling you to benefit from this impactful programme while balancing your work responsibilities. The programme offers a blend of self-paced modules and live interaction.

  • We have designed this programme to fit into your current working life as efficiently as possible. Time will be spent among a variety of activities, including:

    • Engaging with recorded video lectures from faculty
    • Attending webinars and office hours, as per the specific programme schedule
    • Reading or engaging with examples of core topics
    • Participating in interactive activities such as a programme playbook, try-it activities and group discussions
    • Completing required assignments.

    The programme is designed to be highly interactive while also allowing time for self-reflection and to demonstrate an understanding of the core topics through various active learning exercises. Please email us if you need further clarification on programme activities.

  • Peer learning adds substantially to the overall learning experience and is an important part of the programme. You can connect and communicate with other participants through our learning platform. You will also have the opportunity to engage with other participants during the live sessions.

  • The Strategies for a Circular Economy – Online is scored as a pass or no-pass; participants must complete the required activities to pass and obtain the certificate of completion. Some programmes include a final project submission or other assignments to obtain passing status. This information will be noted in the programme brochure. Please email us if you need further clarification on any specific programme requirements.

  • Yes, the learning platform is accessed via the internet, and video content is not available for download. However, you can download files of video transcripts, assignment templates, readings, etc. For maximum flexibility, you can access programme content from a desktop, laptop, tablet or mobile device.

    Video lectures must be streamed via the internet, and any livestream webinars and office hours will require an internet connection. However, these sessions are always recorded, so you may view them later.

  • You will have access to the online learning platform and all the videos and programme materials for 12 months following the programme start date. Access to the learning platform is restricted to registered participants per the terms of agreement.

  • For the programme refund and deferral policy, please click the link here.

  • Emeritus collects all programme payments, provides learner enrollment and programme support, and manages learning platform services.

Connect with a programme advisor for a 1:1 session


Phone: +852 90301040 (Hong Kong) / +91 9845429314 (India) /  +65 92729350 (Singapore) / +971 564700049 (UAE) / +44 7827778084 (UK) / +1 8609664320 (USA)

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Early registrations are encouraged. Seats fill up quickly!